- March 19, 2016
- Posted by: Tridindia
- Category: Translation Blog
The business sales graph is just like a small baby. The more people it sees, the more it gets excited and becomes happy. As the number of people decreases, it gets depressed and goes towards a downfall. So, undoubtedly, a happy sales graph is what a business owner needs. Again, for a happy sales graph, it is critical to have a massive customer base. As more customers will recognize you and your brand, they will be excited to become a loyal customer and thus, the sales and revenue will soar greatly. But, do you really feel that in this age of globalization, only few of customers in your country or region are enough to keep you alive in the market competition? Actually, no. You cannot grow tremendously, if you have a restricted zone of target audience.
The Translation Need
So, for an instant and successful growth, businesses are now turning towards language translation. Basically, through translation, one can move beyond his local boundaries. You may be able to target the audience, not just in your niche, but also in non-native segment or demographics. According to Spanish translation companies in Delhi Mumbai, business owners from all over the world contact the translation agencies in India for effective translation into varied language combinations.
Why Outsource to India
The business owners and investors prefer outsourcing to India:
♦ Since, India has evaluated as a chief platform where investors have great opportunities for investment. Thus, investors generally prefer India for investment purposes and outsourcing varied services.
♦ Further, the rates in India are also nominal. So, that is definitely a plus point.
♦ India is a home to talented manpower.
What These Companies Do
Talking about the Indian translation companies; these companies help the business owners in every aspect that in turn, provides increased revenues and sales to the businesses. Through effective translation, these companies help you grow your customers, increase online traffic and boosts the conversion rate.
1. Translating Media
The translation companies translate different types of documents that will be used in the media for promotion. As per your target country, you can ask for any language translation. This media translation helps your target audience to acquire knowledge about your product or service.
2. Translating Product Updates
As your potential customers would get knowledge about the product, the customers will also expect some updates regarding the product or services. So, by translating the product updates, the companies maintain a flow of communication between you and your potential customers.
3. Outreach Programs
The companies may also help you to run the outreach programs. Firstly, you can easily obtain translation for different types of documents or certificates needed in the program. Further, if the organizations running the program, like an NGO wishes to go to that place and help the audience aware about the services or products, then these companies also provide their translators or interpreters to the NGOs (and other organizations). But, you will have to confirm this from the translation entity. Some reputed companies that perform translation for NGOs and survey companies etc, generally provide their talented experts to the organizations.
4. Translating For Contests and Events
Online contests and events are a great idea to attract the target audience. You can run different contests on social media and get it translated into different languages. This way, a huge traffic would be directed on your website (from different countries) and significantly the conversion rate will be boosted. Further, utilizing these translation companies, you can accumulate a huge gathering of people in an event organized by you. Translated information regarding the event spreads awareness and thus, your sales.
5. Translating Blogs, Emails
Writing blogs and sending promotional emails or messages is also a great idea for product/service promotion. Again, for an increased awareness, translating this promotional material would be of great benefit to you. The automated emails or messages that are generally sent to the customers, if translated, will create a buzz for your brand in the market.
6. Translating for Loyalty Programs
Loyalty programs can also be regarded as a medium through which you can attract a major chunk of audience. These companies even work to translate information (promotional or educational material) related to such programs. Thus, the scope of gaining leads and customers increase by a great percentage.
Choose One but Choose Wise
So, you have all the reasons to opt for translation in today’s era. The translation companies can be seriously profitable for you. It just depends on you, how you choose the company. In India, you will find a huge list of translation players. Thus, while choosing the translation company, you will have to be very careful and alert. Make sure that you undergo a thorough research of the reputed companies, check their records, their work and other factors. So, make a wise decision.