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Why Global Content Marketing Strategy Needs Internationalization?

As most of the content marketers know the global content marketing strategy needs internationalization. Any form of strategy worth the salt that requires a proper planning. But, whenever the matter is related to prepare content for globalized consumption, localization is mostly tacked on content strategy as the perfect afterthought. It is when you need localization, […]
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Translators Guide to Marketing Translation Skills in Right Way

If you are a translator, you must understand the importance of marketing translation skills in the most appropriate manner. A portfolio containing previous translation samples along with a well-formatted curriculum vitae plays an important role in attracting new clients from around the world. Also, at every step of your career, you’ll have to prove your […]
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How To Make Marketing More Effective in any Economy of any language?

For a marketer, ascertaining best possible answer on how to make marketing more effective requires market research and budget oriented decision. At present, any company can became global (thanks to internet) but coming up with effective marketing strategy, especially in other economies of different languages, requires adaption plus communication strategy. This ensures passing on accurate […]
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