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Need of Website Content Moderation
The user friendliness and popularity of the website is generally determined by the users’ post. It reflects what your brand is all about and what you offer to your audience. Hence, if you allow user generated content on your website, you should be very alert about what is getting posted on the site. You may understand that the online population is very huge, which includes some filthy minded users, as well. These types of users, out of no sense, can post obscene, defamatory content, which in turn reduce the number of genuine customers visiting your site. At one hand, it can be your competitors’ strategy to put your brand down; on the other hand, it can be any random user. So, no matter, whoever it is, you should be alert and focus on brand protection.
To be very clear, you may need your website to be moderated for the following significant reasons –
To protect as well as keep the brand’s reputation high
To avoid any sort of cyber bullying
To instantly remove any absurd or obscene content
To help your customers get genuine information about your brand
This clearly shows that your business needs such services, in order to run smoothly online. Every hour, the users upload thousands of comments, photos and posts. So, how will you manage all of this? How will you filter the posts and keep the obscene ones aside. Obviously, you need a helping hand that can perform the task faster than you can. Therefore, it is suggested to outsource the services to a reliable service provider.
Major Types
We aim towards 360 degree protection of your brand. Hence, we offer our services in different types, just to ensure that all your specific needs are met. Apart from these types, we also offer tailor-made solutions. So, as per your requirements, you can get the work done.
Pre-Moderation: As the name suggests, the moderation in this case occurs before the post is uploaded or submitted on your site. When a post is uploaded from the user’s end, it is first sent for review. If it comes to be perfectly fine, it gets appeared online.
Post Moderation: The moderation in this case occurs after the post has been uploaded on your site. It doesn’t break the flow of communication between the users. During this whole process, our team remains alert and the moment any obscene content is posted, it is instantly removed in real time.
Reactive Moderation: Under this type of moderation, the moderation task occurs, when someone reports regarding any specific content. This implies that when the users report a particular post, comment or video as ‘inappropriate’, then the team takes action.
User Specific Moderation: There is basically no major difference between reactive and user-specific moderation. The only thing that differentiates both is that under this type of moderation, the content gets hidden, if it is reported to be ‘inappropriate’ number of times.
Benefits of Outsourcing Website Content Moderation Services to Us
Website is the face of your business. Hence, any obscene content displayed on your website will degrade your brand reputation. As a result, your customers may not speak well about your business. It is thus, very important to outsource the services to a reliable service provider. With years of experience and talented workforce, we have achieved new heights of success in your professional life. Joining hands with us will not just help you keep your brand safe, but also reach out to the target customers in the most authentic manner. You will find our services highly beneficial for the following reasons –
Streamlined Work Procedure: Everything that is planned and goes as per a streamlined process definitely reaches its desired results with flying colors. This is the reason why we execute the moderation task as per a defined stringent work procedure that allows the team to execute each task within a given period of time. During this process, we ensure that quality is checked at every step of moderation. Thus, the output at the end turns out to be fruitful for your business.
Specialized Human Moderators: Latest technologies have hit the market, which in turn, makes every task a cakewalk. However, we cannot completely rely on them, and not every task done through automated technologies, commit the desired results. Thus, we have a deft team of experts on board that assure that the moderation task is not automated. Machines can only understand the words, and not the emotions, style or tone behind the sentence. Thus, nothing can be better than human moderation.
Instant Alerts: This is another benefit that you may get by associating with us. We ensure to notify you each and every detail that happens on your website, during the moderation process. The moment our team identifies any obscene content posted on your website, they take immediate action over it and make you aware about the entire situation. Thus, this is certainly an added advantage of outsourcing the services to us. Not all service providers perform both the tasks simultaneously. But, our team can certainly keep you aware about every twitch happening with your online brand.
Multilingual Specialty: Last but not the least; we provide you the benefit of multilingual moderation. You may target a global audience. Hence, the user generated content may often contain some content, which is not in your native language. In such a case, you may not understand the meaning and context of the content. On top of this, if the content turns out to be obscene, you would never realize why your audience is getting offended. Therefore, we offer our services in all Indian and foreign languages.
In simple words, all you need is to outsource the services to us. The benefits that we can offer to you are simply unmatched. Other vendors may lure you on account of several things. But, we simply want to build a loyal customer base, on the account of our ‘quality’ work. Thus, to be very crisp, it you desire for nothing less than quality moderation, do get in touch with us. Our team will make sure that no user is allowed to post absurd content on your website.
Why Choose Us?
By now, we shouldn’t be explaining as to why you should choose us over others, as you would have got a clear idea about that. However, just to ensure that you make the right choice, we are here to help you out. As far as we are concerned, we commit that we’ll offer you the highest degree of quality and accuracy within the right time and budget. In short, we have got you covered in an umbrella of services that encompasses all types of your needs and requirements related to moderation. Most of our clients prioritize our services for the following reasons –
Real time moderation in all Indian and foreign languages
Time efficient and cost efficient services
Very strict QC measures
100% minimization of defamatory content
Experienced human moderators on board
So, what you are thinking about now? It’s time to get started and protect your online brand from perilous hostile agents. Negligence on the type of user content generated on your website can cost you a lot, in terms of money and loss of loyal customers plus brand reputation. Obviously, you would never want this to happen with your brand. It is thus recommended to outsource a moderation team and get going. Contact us right away!!!
