The number of multilingual websites is increasing day by day. This can be possibly due to the increasing awareness about the varied language preferences of the audience. Business owners have now understood that if they wish to cater to a huge segment of international audience, they need to get their website localized and translated according to the language and culture of the target audience.
But, with such awareness, also comes the awareness about the costs involved in the translation of website. However, it should not be neglected that where there is a problem, there is a solution as well. You just need to find it correctly:
1. Global Website Design
This is actually one of the most important factors that you must not miss out. Understanding the demands of global website design is highly essential, in order to turn up with a successful website. As you are satisfied with the reasons for translating website, you must also be satisfied with the design that may attract the global audience. Thus, pay great attention to the site architecture which should have global-ready front and back ends.
2. Content Management System
At the very first, pay attention to the content management system that should be global. This will make sure that the content database would store the data in any language. A global CMS generally comprises of multilingual interfaces for locale menus for authoring tools, out-of-the-box workflows, business-critical applications and so on. With this, you will also be able to automate the transfer of source and target files.
3. Multilingual Templates
To save costs on design and development, it is recommended to create multilingual templates that could be used on your international sites. But, you need to be very careful with this. Accommodating bi-directional text, text expansion and multi-byte characters are some of the concerns that you must look at. Further, a design style guide should also be there with you.
4. Use a Style Guide
For a cost-effective website translation and localization, it is generally advised to use style guides and glossaries. These basically relate to translation quality management. These tools understand a translator’s language style rules and preferred terminology. Thus, it results into lesser revisions and lesser costs. Hence, you must prepare the highest-quality glossary.
5. Centralize Activities
Centralizing localization functions can help you reduce wasted resources, inefficiencies and varied redundant processes. With this, you’ll be able to speed up the time-to-market and streamline workflows. Some of the other tactics include efficiencies gained by CRM integrations, control of a global CMS, and centralized workflows.
So, this way you can definitely save on multilingual translation for websites. Such techniques, generally, not just reduce the cost, but also the work process efficient and smooth. So, now its time for you to get your site translated into multiple languages and that too in budget. The expenses or the costs can be cut down easily with such useful techniques.
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